Marketing consulting

Expert, practical, no-nonsense marketing support.

20+ years of brand, marketing and communications experience across B2B and B2C, helping technology businesses, start-ups and established teams get the fundamentals right and grow from there.

About

International experience and perspective.

I'm a commercially minded marketer with over 20 years of experience across small and large private enterprises, full-service creative agencies and cutting-edge technology start-ups.

I've worked in the USA, Europe, the Middle East and Australasia, with clients ranging from luxury hospitality and entertainment to professional services, healthcare, and high-tech hardware and software.

With experience in both B2C and B2B, I'm an end-to-end marketer with core skills in:

  • Branding and positioning
  • Omnichannel campaign strategy
  • Content production and distribution
  • Growth marketing and B2B demand generation
  • Search marketing and advertising
  • Community and partnership development

I'm also proud to be part of the strategic communications team at KickDrum Partners, a leading fractional marketing and business development consultancy for technology businesses.

Camaryn Berry
Why work with me

Back to basics, then scale what works.

I get the best results with partners who are prepared to invest in the fundamentals first: truly understanding your audience, honing your message and optimising deliverability.

I embrace technology and all the data and efficiency it brings. But the latest gimmick will never make up for poor planning, vague goals or a lack of understanding. Sound communication principles, layered with the right technology and a spark of creativity, remain the bedrock of authentic persuasion and growth.

Trends will come and go. Technology will continue to enthral us. Authentic connection will prevail.

Services

How can I help?

Whether you're taking something new to market, reaching new audiences or turning attention into revenue, I can plan it and deliver it.

01 · Launch

Launch a brand, product or service

Ready to go to market but need help getting it there? I can help with:

  • Ideal customer profiling
  • Positioning and messaging
  • GTM strategy
  • Branding
  • Website content
  • Social media
  • Email marketing
  • Paid advertising
  • Content production
02 · Grow

Grow your audience

Need to grow your customer base or reach new audiences to keep targets on track? I can help with:

  • Campaign planning
  • Paid advertising
  • Content distribution
  • Webinar production
  • Influencer outreach
  • Community engagement
  • Public relations
  • Email marketing
  • Referral programmes
03 · Convert

Improve lead conversion and sales

Struggling to generate leads, keep your audience engaged or grow sales consistently? I can help with:

  • Inbound marketing
  • Demand generation
  • Content syndication
  • Landing page optimisation
  • Email automation
  • Nurture campaigns
  • Sales enablement
  • Webinars
  • Analytics

For start-ups

Hands-on 101 support to establish your brand, marketing strategy and the platforms you need to grow, from plan to execution.

For small businesses

For SMBs looking to expand or diversify growth channels, I'll help put the plans in place and run the campaigns.

For enterprises

Already have a team? I slot in for project- or campaign-specific support to help you hit targets and deadlines.

Contact

Let's get started.

Ready to take the next step? Get in touch to talk through your marketing and business goals, and I'll get back to you soon.